US broadcaster strikes deals with BSkyB and Virgin Media for shows in genres including natural history and extreme sports
Discovery Networks, home to shows including Ice Road Truckers and Deadliest Catch, is to make and broadcast its first 3D TV shows outside the US after striking deals with BSkyB and Virgin Media.
The US factual broadcaster has struck a range of deals to produce programming in genres including natural history, engineering, extreme sports and crime.
Under the deal Sky and Virgin Media, Discovery's biggest distribution partners in the UK, have signed content deals to air commissions including 3D Safari, which is to be made by Renegade Pictures, a 10-part series of 60 minute shows filmed at Woburn Abbey, home to a safari park.
A second wildlife show, called Beautiful Freaks, is to be filmed in Namibia by Tigress Productions. The 60-minute special is hosted by Discovery Networks regular Nick Baker.
Discovery has not put a figure on the amount of hours the UK broadcast deals cover. But shows to be aired also include a number from 3NET, the joint venture between Discovery, Sony and IMAX in the US, such as extreme sports series High Octane.
The broadcast agreements are the first major deals struck by Susanna Dinnage, general manager of Discovery UK and Ireland, since she took up the role in September last year.
"These are substantial and ambitious deals that will enrich the 3D experience of anyone who has Sky and Virgin Media's 3D services," she said.
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Source: http://www.guardian.co.uk/media/2011/jul/27/discovery-make-3d-tv-shows
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